Kill a Stupid Rule

Sometimes, to be more innovative, we have to stop doing things.

Innovation isn’t always about starting something new. It can be about stopping something or getting rid of things that don’t work. We get so caught up in our day-to-day that we don’t take time to pause and evaluate if all the things that we are doing are actually working.

One technique that we teach at futurethink is called Kill a Stupid Rule. It’s an exercise to help eliminate barriers that are holding us back from being more innovative – watch this 90 second video to learn how: 

Want to learn more? Register for Lisa’s webinar with CCL on May 15, 2013. For more innovation tips and tricks like these, subscribe to futurethink’s complimentary monthly innovation tips delivered straight to your inbox.


About Guest blogger Lisa Bodell

Lisa Bodell is the founder and CEO of futurethink, an internationally recognized innovation research and training firm. Lisa founded her company on the principle that with the right knowledge and tools, everyone has the power to innovate. As a leading innovator and cognitive learning expert, she has devised training programs for hundreds of innovators at leading companies such as 3M, GE, and Johnson & Johnson. Lisa is also the author of provocative culture change book, Kill the Company: End the Status Quo, Start an Innovation Revolution, which was named one of the Best Business Books of 2012 by Booz&Co and won the 2013 USA Best Book Awards in the Business: Management & Leadership category. For more information on Lisa, please follow her Twitter at @LisaBodell.
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2 Responses to Kill a Stupid Rule

  1. avatar Brock Patterson says:

    Incredible idea about “kill a stupid rule!” I love this. Thanks for sharing.


  2. avatar Mike Quinlan says:

    This is great. It empowers employees and still keeps them reigned in so they don’t get too “creative”. I especially like how the activity could easily transition to not only eliminating a bad rule but also improving deficient processes or ideas which are easier to change.

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